Marketing Basics

Marketing has gone beyond the classic printed ads, billboards or even television commercials.



1 Month



About This Course

Thanks to the rise of technology and social media, the world of marketing and advertising has become bigger than ever. Marketing has gone beyond the classic printed ads, billboards or even television commercials. Unfortunately, this can cause any company to become confused or even intimidated about getting their product or service out into the market. But if we can learn the right strategies with the right tools, we can break into the marketing world without fear or hesitation.

What you would be learning

At the end of this workshop, participants should be able to:

• Define your market.

• Know the different types of marketing and ways to use them.

• Learn effective ways of communicating with the customer.

• Know how to set marketing goals and strategies.

• Recognize common marketing mistakes and know how to avoid them.

Knowledge Required

Basic English

Certificates issued on completion

statement of accomplishment

A statement of accomplishment establishes that a student has sufficiently and adequately completed about 80% of the course's requirement and is expected to have properly understood the underlying skill and knowledge being taught, and can apply them with little or no supervision.


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We offer five modules in this course for free. Subscribe with $20 to get unlimited access to all our courses each month.

Topics In This Course

Welcome Note
Module One: Getting Started
Module Two: What is Marketing?
Module Three: Common Marketing Types (I)
Module Four: Common Marketing Types (II)
Module Five: The Marketing Mix
+ 7 more topic(s)
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